About Us

Webster Buchanan Research is a market research and consulting company focusing on multi-country payroll. We operate from offices in California and the United Kingdom.

Webster Buchanan first began researching the multi-country payroll sector as far back 2003, when the sector was in its infancy. Since then, we have worked with numerous senior HR, payroll, and finance professionals from around the world through our consulting, market research and events activities. Our clients range from some of the world's largest multinationals (Fortune 100) to small companies operating in fewer than a dozen countries. 


Our Founders

The Webster Buchanan Research team includes experienced researchers and multi-country payroll consultants from around the world. The company was set up by:

Keith Rodgers, Founder (San Francisco Bay Area)
Keith is co-founder of Webster Buchanan Research, incorporated in London in 2001. Having focused for much of his career on the interface between technology and business need in finance, HR and payroll, Keith led Webster Buchanan's push into the multi-country payroll field in 2003. He consults on a wide range of topics in the multi-country payroll sector including business planning, strategic design, vendor selection, risk analysis and performance maangement. Keith has also carried out extensive research among companies at every stage of the multi-country payroll cycle, and drove many of the initiatives launched by Webster Buchanan to enable multi-country payroll practitioners to share experiences with their peers around the world.

After an initial career in London, Keith moved to San Francisco where he set up Webster Buchanan's US operations in 2003. In January 2009 he moved to Singapore as head of Webster Buchanan's AsiaPac operations for almost two years, prior to spending a futher two years in Sydney, Australia. He returned to San Francisco in October 2012 .

Prior to founding Webster Buchanan Research in 2001, Keith was UK Managing Director and then US President of TBC Research, a research and consulting company focusing on finance and customer relationship management.

David Longworth, Head of Research and Senior Consultant (London)
David is Research Director of Webster Buchanan, operating from its head office in the UK. He has extensive experience in research across the Finance, HR and Payroll sectors, and has run many of Webster Buchanan's practitioner-driven projects. Focusing on the interaction between technology and business need, David's specialist areas include shared services, IT infrastructure and enterprise business software. David is co-author of many Webster Buchanan publications, including Webster Buchanan's Multi-country Payroll Review.

David also consults with client at various stages of the multi-country payroll cycle, including business planning, vendor selection, and IT platforms, integration and infrastructure.

Prior to joining Webster Buchanan Research, David was Content Director of TBC Research.

Mark Geary, co-founder (Hong Kong)
Mark is managing director of AsiaNet Consultants in Hong Kong, and has been involved as a practitioner in the Human Resource Management field for over twenty years. Prior to joining AsiaNet, he held senior positions with ICI, Ladbroke, Inchcape and InterContinental Hotels, and his experience extends throughout the US, Europe and Asia Pacific. Mark holds a Degree in Business Administration, is a Fellow of the Institute of Personnel and Development and a Member of the Institute of Directors.


Legal Details

Webster Buchanan Research operates from companies in the United Kingdom and United States.

Webster Buchanan Research Ltd is incorporated in England and Wales, registered number 4287748. 

Registered office:

35 Westgate
Huddersfield HD1 1PA
United Kingdom

Webster Buchanan Research Inc, a subsidiary of Webster Buchanan Research Ltd, is incorporated in California.

182 Howard Street #421
San Francisco, CA, 94105
Tel: +1 415 287 0194

Please contact us for further information.

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